The latest news and information from pladis around the world.
pladis has appointed as Chief Supply Chain Officer. Mario will be responsible for leading the global supply chain agenda across all pladis markets and serve as a member of the pladis Leadership Team.
pladis has appointed TBWA\London for creative duties and Manning Gottlieb OMD for media planning and buying.
David will lead pladis UK&I’s 4,600 colleagues, seven manufacturing sites and best-loved brands including McVitie’s, Jacob’s, Carr’s and go ahead!
pladis has relaunched its Better Biscuits, category management online platform.
McVitie’s, has launched the first of its gold-medal-worthy in-store activations as part of its Team GB sponsorship.